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AI Text Detection: How Accurate Are AI Detection Tools & Can We Bypass Them?

AI Text Detection: How Accurate Are AI Detection Tools & Can We Bypass Them?

by James Bardsley | Feb 8, 2023 | Grow, Research, Technology

With AI text becoming increasingly popular you’ve probably wondered (like the rest of us) how easy it is to detect. Our Data & Engineering team set out to answer the question of how accurate AI text detection tools actually are, and whether we can bypass them. AI...
GA4 Jumpstart Update: We’ll Soon Configure Google Analytics 4 For You

GA4 Jumpstart Update: We’ll Soon Configure Google Analytics 4 For You

by Benoit Weber | Feb 7, 2023 | Digital Marketing News, Google, Google Marketing Platform, Technology, Understand

Google has recently sent out an email to all Universal Analytics users stating that “We’ll soon configure Google Analytics 4 for you” but should you let them? The short answer is no. Google has rolled out this solution, however, they don’t even recommend taking this...
Google This Week: December 2022 Link Spam Update, E-E-A-T, & More

Google This Week: December 2022 Link Spam Update, E-E-A-T, & More

by Kirsten Tanner | Dec 16, 2022 | Google, Google Marketing Platform, Technology

A lot of interesting things happened with the launch of the December 2022 link spam update, E-E-A-T, new Google search refinements, and more. ICYMI, here’s what happened at Google This Week. Continuous Scroll to Desktop Search Results December 2022 Helpful Content...
Google This Week: Side Rail Ads, New Metrics to GA4 Reports, & More

Google This Week: Side Rail Ads, New Metrics to GA4 Reports, & More

by Kirsten Tanner | Dec 2, 2022 | Google, Google Marketing Platform, Technology

A lot of interesting things happened at Google this week with a new AdSense ad format called side rail ads, new metrics to GA4 reports, and more. ICYMI, here’s what happened at Google This Week. New Metrics to GA4 Reports Updated D&V360 Account Level Suspensions...
Google This Week: Google Search Ranking Systems, Policy Circumvention, & More

Google This Week: Google Search Ranking Systems, Policy Circumvention, & More

by Kirsten Tanner | Nov 25, 2022 | Google, Google Marketing Platform, Technology

A lot of interesting things happened at Google this week with Google’s current & retired search ranking systems, policy circumvention, and more. ICYMI, here’s what happened at Google This Week. Google’s Guide to Current & Retired Ranking Systems...
Google This Week: Custom Dimensions in GA4 Reports, Deprecation of Similar Audiences, & More

Google This Week: Custom Dimensions in GA4 Reports, Deprecation of Similar Audiences, & More

by Kirsten Tanner | Nov 11, 2022 | Google, Google Marketing Platform, Technology

A lot of interesting things happened at Google this week the global launch of target frequency for YouTube campaigns, custom dimensions in GA4 reports, deprecation of similar audiences, and more. ICYMI, here’s what happened at Google This Week. Server-side Tagging...
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